Recursive Function

I was originally going to write a review of the MBO conference that Ade and I attended on Friday. I was going to discuss some of the great speakers like Douglas Karr, Pat Coyle, and Pat East but a funny thing happened Friday night when I got home. I had that post conference [...]

“The greatest trick the Devil ever pulled was convincing the world he didn’t exist.” - Verbal Kint, Usual Suspects.
The exact opposite statement can be made about the National Retail Federation and Cyber Monday - The greatest trick the National Retail Federation ever pulled was convincing the world Cyber Monday did exist.
By all accounts the Monday [...]

As my social networking applications continue to grow, i.e. Facebook, MySpace, LinkedIn, Twitter, etc I am constantly trying to find ways to incorporate them into my professional life, and utilize them in a way that provides value. LinkedIn has been a tool that I have loved and hated since I started using it, but really [...]

Steve Rubel had an interesting post yesterday about new ways to approach marketing called The Moneyball Marketing Era, which is a reference to the popular business/baseball book from Michael Lewis that immortalized Billy Beane as one of the most innovative front office manager’s in the history of baseball.
Essentially Rubel states that marketers need to find [...]

Yesterday we had a great opportunity to attend a lunch in downtown Indy in which Guy Kawasaki was the keynote, and gave a presentation about the Art of Innovation. The lunch was part of the Indiana Entrepreneurship Week, presented by TechPoint. Besides the poor job of marketing by the organizers (Guy [...]